Business Trends

Time Warner Cable Reaches Multi-Year Agreement with Univision

In Uncategorized on April 1, 2009 at 5:07 pm

Time Warner Cable (NYSE: TWC) and Univision today announced a comprehensive program carriage agreement under which Time Warner Cable has secured long term retransmission consent for carriage of Univision’s owned and operated broadcast stations and distribution rights for the cable network, Galavisión, and the network feeds for Univision and TeleFutura. This agreement includes, in certain markets, carriage of affiliated stations owned and operated by Entravision Communications Corporation (NYSE:EVC) and Equity Media Holdings Corporation.

In addition, Univision will partner with Time Warner Cable to deliver enhanced video services including Start Over and Look Back, as well as extensive video on demand and broadband offerings.

“Univision’s local programming is extremely important to us and our customers so we are very glad that we were able to renew our partnership agreement with them,” said Melinda Witmer, Executive Vice President and Chief Programming Officer for Time Warner Cable. “Our customers will benefit from this new arrangement, as it represents an exciting long-term expansion of our relationship with Univision for Spanish-language programming.”

“This agreement is further evidence of Time Warner Cable’s commitment to Hispanic audiences,” said Tonia O’Connor, Executive Vice President, Distribution Sales and Marketing, Univision Communications Inc. “Hispanics represent a growth opportunity for distributors and our goal in this highly competitive environment is to build long-term partnerships that tap into the power of our brand, deliver top quality programming, leverage our multiplatform offerings and provide innovative products to our audiences.”

According to the Pew Research Center, Hispanics account for approximately 50 percent of the population growth in the U.S. and in some markets such as Los Angeles and New York, they make up between 20 and close to 50 percent of the population.

Univision Communications is a leading integrated media company in the U.S., with one of the top five television networks in America regardless of language – which is the #1 Spanish-language broadcast television network; the #1 television station in the country regardless of language; the #1 Spanish-language cable network; the #1 Spanish-language radio group and the #1 U.S. Spanish-language Internet portal.

Other terms of the agreement were not disclosed.

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